Published 2017-05-31 | Publications
Source: Flare When Alicia Woods got her first gig in mining, she knew she would have to work hard to prove herself in the male-dominated industry—but she did not realize the extent to which she would literally have to roll up her sleeves.
Published 2017-01-11 | Publications
The Future of Women’s Workwear Source: 3M Canada Alicia Woods is living proof that necessity breeds opportunity. For Woods, a commonly overlooked necessity led her to a huge opportunity that resulted in the creation of her own company called Covergalls and that landed her on Dragon’s Den – twice. Woods was working as a sales account […]
Published 2016-12-11 | Publications
Alicia Woods, 38 year-old general manager of Marcotte Mining Machinery, grew up in a family of mining industry workers in Sudbury and always envisioned herself one day filling those work boots.
Published 2015-06-05 | Publications
The Northern Life
The Influential Women of Northern Ontario Awards, handed out in Sault Ste. Marie on May 25 and in Thunder Bay on May 28, honours women in Northern Ontario who contribute to the north’s economic success and expansion. The awards program is put on by Northern Life’s sister company, Northern Ontario Business.
Published 2015-05-27 | Publications
When Alicia Woods started working as a sales account manager for a manufacturer in Ontario, Canada, she had no idea that one of her biggest challenges would be awkward bathroom situations.
When Alicia first went underground 15 years ago, it was obvious that facilities and equipment in mines were geared toward a male workforce. When she donned her coverall, she found even the smallest size was too baggy.
Published 2015-05-22 | Publications
Sudbury Mining Solutions Journal
The first time Covergalls’ founder Alicia Woods was on Dragons’ Den last fall, you could tell by the crack of the bat that it was going to be a home run. In her second appearance this past April, we got to watch it sail over the wall. However, the trajectory has changed somewhat since then – and has even gained some momentum.
Published 2015-05-19 | Publications
After numerous trips underground and awkward trips to the porta-potty, Alicia Woods had had enough — of the work wear. Woods is the director of sales for North America for McLean Engineering ltd. She works in the mining supply and service sector and is involved with companies that design and manufacture mobile equipment, such as […]
Published 2015-01-12 | Publications
Gender stereotypes may still linger, but society and the fashion world have come a long way since the days of women disgraced for flashing an ankle or ostracized for working with their hands.